Are You Wearing Your Marketing Hat?

By Pauline Fox | February 14, 2017

When you think of the word marketing what comes to mind?… is it a newspaper ad, a t.v. commercial, junk mail?…. Don’t worry most business owners are often confused about what marketing really means especially when in todays media world we are constantly bombarded and blindsided by mass marketing and advertising… But I really want […]

3 Simple Questions

By Pauline Fox | January 30, 2017

Last week I shared three questions with you based around how a customer focused marketer would think. Today I have another (similar) set of questions that I find simple yet effective. As an entrepreneur or business owner its sometimes easy to get distracted by what I call ‘bright shiny objects’ especially if you’re creative and […]

Why a Marketing System?

By Pauline Fox | January 24, 2017

To create your profitable, sustainable business …You must work ON your business, not IN it. What would happen if your house were built on a weak foundation? The first big storm that came along would cause it to creak and lean to one side and eventually cave in. So what would happen if your business […]

We’re Reaching The 21 Day Mark!

By Pauline Fox | January 19, 2017

We are reaching the 21 day mark for 2017… Experts say it takes 21 days to form a habit… so how are you all tracking towards your new year resolution goals? Sadly this is the time when most people completely abandon the goals they made on New Years Day. I am not a great advocate […]

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